December 06, 2022 // Franchising.com // HARTLAND, WI – With the holiday season rapidly approaching, it is the time of year for people to be thankful and give back to their communities. That is why Batteries Plus has teamed up with Duracell and the U.S. Marines’ Toys for Tots Campaign for the third consecutive year to power tens of thousands of children’s toys this holiday season.
In the exclusive partnership with Duracell, Batteries Plus donated over 100,000 AA and AAA batteries to the national children’s charity. The batteries will be used to power donated toys and games, giving life to thousands of gifts that will make their way into children’s hands this December. This mission aligns perfectly with Batteries Plus’s efforts to support the hundreds of communities in which its stores operate. In fact, this holiday season, Batteries Plus franchise owners are hosting bins in stores across the country. In addition, the Batteries Plus corporate offices in Wisconsin, along with its distribution center, also collected toys for their local Toys for Tots chapters.
“Batteries Plus is dedicated to serving our local communities,” said Scott Williams, CEO of Batteries Plus. “From our donations to Hurricane Ian relief efforts, awarding batteries to underserved schools, and providing scholarships to military veterans’ families, we always are looking for ways to continue our charitable efforts which is why we could not be more pleased to be partnered with Toys for Tots for the third consecutive year in order to spread holiday cheer for children across the country.”
The unique partnership continues to be a welcomed addition to the Toys for Tots mission. While the donated gifts are the foundation of the company’s efforts, many of these toys require batteries which typically are not included, making this generous contribution from Batteries Plus and Duracell even more special to both Toys for Tots and the children who receive the gifts.
“We are very excited to continue our partnership with Batteries Plus as National Corporate Donors for the 2022 holiday season,” said retired Marine Colonel Ted Silvester, vice president of the U.S. Marine Toys for Tots Foundation. “The company’s community-service goals certainly align with those the Marine Corps has promoted for 75 years through our Toys for Tots Program.
Toys for Tots refuses to distribute incomplete toys, and the organization considers a toy without the required batteries to be just that. The benefit of Batteries Plus and Duracell’s donation is twofold: it makes any incomplete toys whole and allows Toys for Tots to use available dollars to purchase more toys versus batteries.
“In our continued partnership with Batteries Plus, Duracell® is proud to come together for yet another holiday season to support the Toys for Tots campaign,” said Andrew Wales, Sr. Sales Manager – North America. “Our mutual commitment to our neighbors and communities across our nation is what allows us to continue this amazing partnership with Batteries Plus and Toys for Tots to make sure every toy donated is completed with the batteries needed to power the toy and put a smile on each child’s face when they open their gifts Christmas morning.”