Why 2022 is the Year to Become A Batteries Plus Franchisee

Batteries Plus Franchise Store

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While the benefits of being a Batteries Plus franchisee are many, the brand has terrific news coming this year for potential new franchisees, and trust them when they say 2022 is the year to join this retail franchise!

The battery franchise is overjoyed by their many accomplishments in 2021, including, but not limited to– signing multiple record-setting deals, achieving the highest number of signings in a year ever, beating their 2021 store goal by August and exceeding sales goals by 60%. Suffice it to say, Batteries Plus has made significant strides.  

In addition to their 2021 achievements, they are excited to share exciting plans for 2022, starting with incentivizing benefits for franchisees and their brand-new rebranding.

New Year, New Beginnings

The look-and-feel of Batteries Plus stores has greatly changed, thanks to a major rebranding that includes:

  • Implementing high-tech digital displays from Samsung
  • Updating signage with visual infographics
  • Installing contemporary counters and fixtures
  • Innovating the store layout for a smaller footprint and seamless flow
  • A new, powerful tagline – Power It. Light It. Fix It. – showcasing the brand’s commitment to its customers to power solutions and fix problems.

Batteries Plus interior

“We are optimistic about the future for the retail industry, and our new branding is one of many things we’re doing to fuel our growth and elevate the Batteries Plus experience for businesses and consumers alike,” Craig McNair, Chief Retail Officer of Batteries Plus said.

Franchisees will also have the option to upgrade their stores with relaxing client lounging spaces, updated car graphics, wood grain slat walls, bright LED panels, fresh new uniforms and more.

“Our retail franchise continues to improve its operational processes and invest in its stores to drive our franchisee’s bottom line and create an engaging customer shopping experience,” McNair said. “The new branding and look of our stores will better convey the company’s focus on helping individuals, communities and organizations keep their batteries (including motorcycle, boat and automotive), phones, tablets and electronic equipment (including laptops, hearing aids, medical devices like infusion pumps, monitors, carts on wheels and more) running as optimal as possible.” 

Rapid Brand Expansion

Complimenting their new and improved operations and brand refresh, Batteries Plus is focusing on expanding to more locations. They’d like to see their presence grow in the Northeast, specifically from Philadelphia to Boston and Southern California.

batteries plus grand opening

Batteries Plus has ambitious hopes to achieve 60 store signings for current and new franchisees, and they’ve also “began proactively streamlining stores nationwide last year with plans to have nearly 55 stores re-envisioned across the country by year’s end,” McNair said.

They’ve recognized their team members’ strong efforts of deeply focusing on their roles and have goals of making exciting new moves this year— including areas in their supply chain, franchise development, franchisee profitability and franchisee support system. Their goal is to develop more credibility for their leadership team, and they can’t wait to see all the hard work the franchisees have been preparing to conquer this year. 

Batteries Plus employees checking inventory listing on a tablet

In addition to their leadership growth, they look forward to building their video library and expanding on their educational and support workshops. They envision an increased performance of their system and maintaining the stability of the brand and the protection of their franchisees’ investments.

Franchisee Training & Support

Speaking of protection of their franchisees’ investments, at Batteries Plus, they offer several financing options to help identify the best solutions for our franchisees: conventional lenders, Small Business Administration lenders, portfolio loans, partnerships, home equity loans, and leveraging retirement funds. On top of these financial benefits, you will have the opportunity to engage with other members of the Batteries Plus family and have a large, positive impact on your community as a franchisee of Batteries Plus.

With over 700 sites across the United States, Batteries Plus’ franchise network is vast. A potential franchisee like you is well-positioned to quickly become a trusted source for technology repair requirements in your region, thanks to this brand’s corporate resources backing your business and your personal touch in managing and benefitting from it for years to come. 

From their exceeded sales growth and achievements made in 2021 to their fresh new rebranding, Batteries Plus is in store for another record-breaking year. 

There’s never been a better time to join Batteries Plus. If you’re interested in learning more about opening a battery store franchise, contact us today!

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